2020-
Ana Maria Arévalo Gosen with Ayün Fotografas.
Third chapter of the group project ‘The Nature That Inhabits Us’
Since modern times, three main ideologies are continuously opposed: capitalism, the fascism and communism. They confront themselves through wars and conflict, but also with narratives of propaganda, placements of symbols, movies and photography. The leaders of these ideologies use in their interest the narrative power of certain images to direct the masses.
In the 70s, the ecologist narrative emerged to challenge consumerism and the belief of an eternal economic growth. The beat generation, which was a strong movement offering another way of a collective life, was the base of the ecology movement. In 1970 for the first day of the Earth, 20 million people assembled only in the USA. Since then, politicians and leaders were already aware of the causes and effects of global warming. Scientific studies warned us what our trajectory was going to be.
However, no government reacted with strict measures. From 1980 until today the situation has profoundly deteriorated and the efforts of the ecology movement were frustrated. Until recently, the narrative of the ecologists was based on pessimism and fear towards an apocalyptic future. We keep imagining our own extinction in the most terrible ways. Rarely we find stories that tell a positive outcome of our own existence from the climate crisis.
Today, a powerful ecologic movement emerged with Greta Thumberg, Friday' s for Future, Extinction rebellion, among others. These movements are driven by a generation that opposes the belief of an apocalypse. They have realized that the promises of consumerism are destroying their future. They understand that we are one species among others, and we must find our way back to nature, and therefore to life.
Natura Belaunaldia is a series of portraits of the generation of young activists against climate change in Spain’s Basque Country in the protagonists’ homes, in the place where they spend most of their time during the quarantine caused by the pandemic. Each portrait is paired to an image representing their thoughts towards change: clean oceans or less pollution of plastic or medical waste. Or, their reasons for their protest during the quarantine: “The reduction of the CO2 emissions caused by the quarantine was a positive part in all of this process, but will we learn from it or are we going to increase the emissions to compensate for the economic loss during this time?"
The future is unknown; but what is certain is that this generation is fighting to bring back the narrative of beauty to reconnect with Nature. During this particular time in history, it is essential